Exclusive, thought leadership event to further the important role of the MBTI professional


Sunnyval, Calif., July 23, 2015—CPP, Inc. (CPP.com), the exclusive publisher of the Myers-Briggs Type Indicator® (MBTI®) assessment, today announced that the 2015 MBTI® Users Conference: The Influence Factor will be held at Hotel Nikko, in the heart of San Francisco’s Union Square on September 28-30, 2015. MBTI practitioners will learn from experts at top companies and consultancies, including The Walt Disney Company, Microsoft, Qualcomm, P&G, UC Berkeley, Selby Group, as well as apply MBTI type knowledge through interactive sessions and activities.

Kicked off by keynote speaker Josh Bersin of Bersin by Deloitte, who will examine future trends influencing learning, training and development, the conference will feature sessions delivered by an array of MBTI experts who will present on the overarching theme--the Influence factor.

“Influencing is about rapport, trust, and intentionality. The role personality type plays in influencing is yet to be fully understood—and I believe this a critical piece of the puzzle,” says Damian Killen, CPP author of Introduction to Type® & Innovation and Introduction to Type® & Conflict as well as a conference keynote presenter. “Once we become aware of our influence receptors and guides, then influencing becomes easier, more transparent, and more ethical.”

Attendees will have access to exclusive content, product roadmap influencing opportunities, and peer-to-peer networking events including a dynamic cabaret style welcome reception featuring New York City songstress Cristina Gatti and an off-site customer appreciation happy hour. The event offers attendees a wide range of opportunities to enhance their MBTI expertise and is ideal for newly certified MBTI practitioners, longtime MBTI practitioners, and everyone in between.

“We’re thrilled to bring together MBTI practitioners and industry leaders in such an intimate and invigorating setting,” says CPP CEO Jeff Hayes. “We’re especially excited to unveil the results of our cutting-edge global research study on how MBTI type preferences play a role in how people influence and are influenced, and what better place to do so than the most innovative city in America.”

Learn more at http://www.mbticonference.com.